Member Profile

Craig Kaplan

Industry Professional

CCO Desk / StartupGrind-Manhattan Beach

Manhattan Beach, CA, United States

Business: Consulting, Sales, Marketing, Branding, RevOps, Partnerships, Business Development, Channel, Product-Led-Growth, Customer Success, Retention, Community-building

15+ Years of Experience

Bachelors degree, Communication Studies with Business Specialization,
UCLA

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Speaks about

  • Sales Marketing
  • Branding
  • RevOps
  • Partnerships
  • Business Development
  • Channel
  • Product-Led-Growth
  • Customer Success
  • Retention
  • Community-building

About Me

My personal advisory site: www.ccodesk.com

My thesis and unique approach for applying 20+ years of operational gotomarket leadership in 4 high-growth startups across SAAS, Cloud Services, Future of Work, and Web3 industries:

Growth is not about revenue, its about customers.
Specifically about customers who get value from your products/solutions.
The greater that value, the more they will spend and the longer they will be your customers.
Leveraging their happiness into a community will drive growth, your brand, and opportunities for expanding into strong partnerships and new segments.
You are not a CEO, you are a Chief Customer Officer.

Available For

  • Conferences / panels
  • Guest judging
  • In-class lectures
  • Keynotes
  • Media interviews
  • Mentorship
  • Online engagements
  • Q&A sessions
  • Workshops

Online Presence

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Speaker's Experience

No Experience Available.

Academic OR Industry Research Collaboration Interests

No details are available.

Awards and Accomplishments

No details are available.

Alumni Associations

UCLA Alumni Board of Directors (2 terms)
ASUCLA Board of Directors (Ecommerce, Student Store, Restaurants)

Language(s) of Delivery

English

No documents have been uploaded.

No videos are available.

Books and Publications

Coming soon...

Primary Skills

Sales Marketing Branding RevOps Partnerships Business Development Channel Product-Led-Growth Customer Success Retention Community-building

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